Choosing the right short term rental (STR) property can be a game-changer for your real estate portfolio. With the booming popularity of platforms like Airbnb and VRBO, picking the perfect property involves strategic decision-making and a keen understanding of market dynamics. In this guide, we’ll cover the criteria for selecting properties, the critical role of location, and what to look for in an ideal STR investment.
What Makes a Good Short Term Rental Property?
A good STR property is one that consistently attracts guests, generates high occupancy rates, and provides a solid return on investment. Here are the key attributes to consider:
1. Demand: Look for properties in areas with high tourist or business travel demand. Properties near attractions, business districts, or natural beauty spots often do well.
2. Amenities: Guests often seek properties with modern amenities such as Wi-Fi, fully equipped kitchens, comfortable furnishings, and outdoor spaces. Properties offering unique features, like a hot tub or scenic views, can command higher rates.
3. Condition and Maintenance: Well-maintained properties with updated appliances and fixtures are more appealing. They require less immediate investment and are less likely to generate negative reviews due to maintenance issues.
4. Flexibility: Properties that allow flexibility in terms of guest stays, such as self-check-in/check-out, are increasingly preferred. This feature can enhance guest satisfaction and increase booking rates.



